Episode 123: 5 Buying Decision Sequence with Rick Macias

Rick Macias of the The Sales Board, Inc. and I are the Yin and Yang in our fear of failure and fear of success. Which is fitting for our co-mentoring WeMentor Mini LAB: Yin and Yang of Increasing Revenue in Today’s Economy. Join us June 19th from 10:00 a.m. to 1:00 p.m. (lunch included) at Talon Performance Group, 5891 Cedar Lake Road, St. Louis Park, MN.

I will handle the YIN part of our conversation where I will help you design your future sales funnel as you answer three big questions. Rick will address the YANG of increasing revenue by taking what you learn from me and figuring out how to upscale your sales process. Sign-up online at www.wementor.com or mail a $79.00 check to: WeMentor, inc., 1545 Toledo Avenue North, Golden Valley, MN 55422. You can call me at 612-804-8920 to make sure we have space. We are filling up!

Yin and Yang Mini LAB Act NOW! 

In today’s mentoring conversation we pick up from where we left off last week. We talk about how much pressure is released when we discuss our feelings. Rick even learned a few new things about himself during our conversation! I am sooooo happy about that.

Nurturing and parenting dogs have been fulfilling for Rick and his wife, Deb. Agility training gives their dogs needed attention and is fun. They travel to events and go through obstacle courses together.

You will learn about the “Butterfly Effect” and how his grandmother changed the trajectory of his career. His path led to learning the Action Selling process from Duane Sparks who founded The Sales Board, Inc. in 1990. Rick believes in the Action Selling Sales Training process because it creates long-term sales success for clients. We want to share with you what works!

5 Buying Decision Sequence

This sequence occurs consciously and subconsciously whenever someone is making a buying decision. Fill in the details as you listen.

1. What do you, as the Sales Person, need to address with a customer?
a. You need to help the customer ___________________________________ _____________________________________.
b. Do you, as the Sales Person, have the _____________________ ____________________ ______________ _______ ______________?
2. What two things is the customer focused on when you describe your organization?
a. R __ __ __ __ __ __ __ __ __
b. V __ __ __ __ __
3. Products or Services:
4. Investment, how much time and money will they need to invest?
5. T __ __ __ __ __

Mentoring Tips

  • Peak in on our FACEBOOK LIVE discussion this Wednesday, May 16 at NOON (for a few minutes). Rick and I will talk about our upcoming event.
  • Sign-up for the WeMentor Mini LAB. You can email me nancy@wementor.com to confirm your attendance. You can then pay online at www.wementor.com , scroll down to payment options and follow the directions. Or, you can send a $79.00 check made out to WeMentor, inc. 1545 Toledo Ave. N., Golden Valley, MN 55422.
  • Check out our one-year WeMentor E.L.M. LABs. WeMentor E.L.M. LABs STARTING
    • Set-up an interview by emailing nancy@wementor.com or call 612-804-8920.

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5 Buying Decision Sequence with Rick Macias, Episode 123      The Sales Board     Action Selling

Resources

Fear of Failure (also called “atychiphobia”) “is when we allow fear to stop us from doing the things that can move us forward to achieve our goals. Fear of failure can be linked to many causes. For instance, having critical or unsupportive parents is a cause for some people.” Psychology Today: Fear of Failure

Fear of Success: “People who have experienced trauma may associate the excitement of success with the same physiological reactions as trauma. They avoid subjecting themselves to excitement-inducing circumstances, which causes them to be almost phobic about success. There is another layer to the fear of success. Many of us have been conditioned to believe that the road to success involves risks such as “getting one’s hopes up” – which threatens to lead to disappointment. And many of us-especially if we’ve been subject to verbal abuse-have been told we were losers our whole lives, in one way or another. We have internalized that feedback and feel that we don’t deserve success. Even those of us who were not abused or otherwise traumatized often associate success with uncomfortable things such as competition and its evil twin, envy.

In order to have a healthy relationship with success (and its flip side, failure, or disappointment), the first step is to learn to differentiate between feelings of excitement and a “trauma reaction.” Psychology Today: Fear of Success

Podcast Guest Mentor

Rick Macias. Rick Macias is a Director, Sales Training & Coaching for the Sales Board in Minneapolis, MN, a sales training and consulting firm that authors the Action Selling program.

Rick brings over twenty years of experience in sales as well as over seven years of sales training and coaching in many industries. He has experience facilitating workshops that range from 5 to 45 people and has experience as a speaker for groups as large as 3,000 people.

After consistently demonstrating the ability to rise to the top in a selling environment, he advanced to a divisional sales trainer with a national company and has been helping individuals and companies, all around the country, to achieve increased sales revenues through the way he sells.
Most recently; Rick has been a successful seller and trainer of the Action Selling communications process.

Rick lives in Eden Prairie, MN with his wife and two dogs. While spending most of his time with his family, Rick enjoys playing tennis and golf, training and competing with his dogs in agility, and traveling.

Episode 123: 5 Buying Decision Sequence with Rick Macias

Nancy A. Meyer, M.A.
Author: Nancy A. Meyer, M.A.

Nancy A. Meyer, M.A., is a seasoned entrepreneurial leader, business and life mentor/coach/teacher, podcaster, author, and certified mindfulness yoga and meditation integrator (she integrates those skill sets into everything). Nancy’s compassionate and collaborative approach reinforces resilience while maintaining accountable conversations supporting how you redefine your lead while redesigning your business. Nancy calls this “Dual Innovation Leadership.”   Nancy founded WeMentor, inc. in 1992 to change the leadership in our country by providing emerging and existing business owners with mentoring in Dual Innovation Leadership. She has mentored thousands and is eager to work with you! Assert self-leadership and get started today! Clients say, “Nancy is a compelling, engaging, and ‘decipher the trees from the forest’ kind of mentor, speaker, and leader. A dedicated entrepreneurial leader and mentor who role models what she preaches. Her style and candor enrich the content she delivers and the results clients experience.” Nancy accepts people where they are while inspiring them to breakthrough into new dimensions:  As an Entrepreneurial Leader (Innovator),  As a Competent Business Owner (Practitioner)  As a Mentor (Role Model)  As a Spiritual Being and Self-Leadership Master! Start by subscribing to WeMentor Mondays with Nancy PODCAST. Join your peers and...

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