Who is at the intersection to marry your passion and potential with your cashflow (now and in the future)? Matt Clark, your future banker, is present where you are, and sees the financial volatility in small businesses every day. Bankers are an under-utilized resource for small businesses. I am more keenly aware of that after talking with him in today’s conversation. It doesn’t cost you anything to get a banker’s perspective on your industry.

In my last conversation with Matt, we discussed some cashflow strategies connected with emergency and pandemic planning. Today we are focused on pivoting and growth. Matt has lots of ideas for you to consider in a variety of industries. DOWNLOAD

He mentioned how humbling it is to be in an industry that nobody envisions for themselves as a career when they are little. Did you grow up wanting to be a banker? Exactly.

Our conversation focuses on these industries: banking, retail, creatives, restaurants, professional services, and manufacturing:

• If consumers aren’t telling you their stories, where are they telling them? To whom?
• How can you be present where your customers are?
• What number-driven conversations should you be having right now?

Other questions we answer:

• Are you ready to be scolded? Business owners aren’t doing something necessary.
• How much did Americans save during this time of COVID-19 so far? Who was hurt the most when consumers stopped spending?
• Who is absorbing the extra costs incurred from coronavirus protection expenses?
• What expenses should you keep track of, especially right now?
• Do you think about succession planning?

If you haven’t heard about the blood-type connection with the coronavirus, we discuss it. Read the study in the Mentoring Conversation Resources to learn how susceptible you are to getting coronavirus and the severity of its impact.